Templates and Guidelines for Useful Buyer Personas

Posted by Adele Revella on Aug 13, 2012 5:10:35 PM

Just because you’ve met with internal stakeholders and can tick off buyer pain points-- increasing operational efficiency, reducing costs and minimizing risks—doesn’t mean you know your buyer personas.

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Topics: B2B, buyer persona template, Buyer Personas, persona templates, Positioning & Messaging, Uncategorized, Win/Loss, Writing

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