Do Sales Teams Want Buyer Personas?

Posted by Adele Revella on Nov 2, 2016 9:00:23 AM

danger trip hazardYou may have heard that buyer personas are a vital tool for salespeople, and wondered if you should feature them in an upcoming launch or sales kickoff.

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Topics: Buyer Personas, competitive analysis, Launch, marketing personas, Marketing ROI and Sales Leads, sales kickoff, sales launch, Sales people, Win/Loss, win/loss analysis


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